We are proud to support Purple Tuesday for the first time. As a leading provider of on-demand British and Irish Sign Language video interpreting, we’re driven by accessibility, innovation, and inclusion — and committed to building a more connected world for Deaf individuals.
Purple Tuesday shares our vision: creating equitable customer experiences for everyone, including the 70% of disabled people whose access needs may not be immediately visible. Deaf and hard-of-hearing people often encounter barriers in everyday services — barriers that are avoidable with the right awareness, inclusive tools, and a commitment to integrity in service delivery.
Supporting Purple Tuesday is an opportunity to highlight the importance of accessible communication and encourage organisations to take practical, lasting steps toward inclusion. We believe accessibility should be built into every interaction — not as an add-on, but as standard. By embracing diversity and fostering a sense of belonging, we can help shape a more inclusive society where everyone can make a meaningful impact and connect beyond words.
www.signvideo.co.uk
Matthew King, General Manager, SignVideo by Sorenson”