In a remarkable display of global unity, Purple Tuesday 2023 captivated audiences across seven diverse countries on the 7th of November. This year's celebration, which reached far beyond borders, marked a significant milestone for disability inclusion. The momentum of the movement was palpable as events unfolded across the United Kingdom (London, Edinburgh and Watford), UAE, USA, Hong Kong, Malaysia, and Germany, along with a profound presence in Pakistan.
United Kingdom, Purple Tuesday kicked off at our flagship event in London at Piccadilly Lights which provided the centre stage for the premiere of our new production #AreYouMyBrand.
Canary Wharf Group hosted a celebration reception at their iconic Level39 venue, providing a unique experience against the city's famous skyline. The event showcased the talents of disabled people with comedy provided by disabled comedian Joshua Robertson and artwork by artist Ian Parker. Awards were presented to Disabled Ambassadors in recognition of their contributions to Purple Tuesday and Global and UK Sponsors shared their accessibility stories in an engaging panel discussion. Attendees had the chance to hear from Purple Tuesday Founder Mike Adams OBE, and Shani Dhanda, the UK’s most influential disabled person and Purple Tuesday Ambassador, gaining perspective on the lived experience and business case for disability inclusion.
Scotland celebrated its inaugural Purple Tuesday celebration, hosted by Motability Operations. The event brought together Alexander Stark, a local Disabled Ambassador, sponsors and representatives from the Purple Tuesday team for meaningful discussions on how communities and organisations can unite to make a tangible difference in the lives of disabled people in Scotland.
Watford, Other independent Purple Tuesday events took place across the UK including one coordinated by the Watford Chamber of Commerce and Disabled Ambassador, Lee Keogh. The event opened by Watford's Elected Mayor, Peter Taylor who introduced showcases by ten local disability-led organisations, networking opportunities, and the illumination of Watford's High Street in purple. The celebrations were supported by Allwyn a locally based organisation and the incoming operator of The National Lottery and Purple Tuesday Founding Partner.
UAE Held at the Standard Chartered Towers, Purple Tuesday was a vibrant celebration that brought together Purple Tuesday Sponsor organisations, Government representatives, and People of Determination (POD) Ambassadors for a networking reception and panel discussions with our UAE Sponsors Standard Chartered Bank, SHL and Zurich International. This platform fostered connections and reinforced the commitment to promoting accessibility and inclusion in the UAE.
Pakistan Purple Tuesday 2023 was commemorated through an exclusive event coordinated by SEED Ventures, our Purple Tuesday Pakistan delivery partner. Business leaders were invited to a roundtable discussion to explore opportunities for enhanced connections with consumers with disabilities in Pakistan. Plans were solidified during the gathering to launch The POD – People of Determination Trade Show in 2024. This initiative aims to champion the capabilities, contributions, and determination of individuals with disabilities, serving as a networking hub and commercial platform for entrepreneurs, companies specialising in assistive technologies, and socially responsible investors.
Fahmida Begum Foundation, based in Karachi also celebrated Purple Tuesday with a series of impactful discussions with students, staff and stakeholders. Mike Adams OBE shared a message promoting an inclusive future in a heartfelt video. Maheen Fahim from Taskeen delved into the challenges faced by those with disabilities and mental health issues, while Dr. Yasmeen Khan, President of Savaira (The Soorty Foundation), emphasised the transformative power of empathy in mental healthcare
Hong Kong Purple Tuesday made its debut in Hong Kong at a breakfast reception hosted by Purple Tuesday Founding Partners Leathwaite, Standard Chartered Bank and Sensational Foundation Hong Kong. Together they introduced the movement to over 50 businesses and disability organisations, showcasing the celebrations that were taking place around the world.
Malaysia Embracing Purple Tuesday in Malaysia ahead of schedule, Standard Chartered Bank employees and community partners attended the annual Kuala Lumpur Marathon Buddy Run, holding purple balloons amidst the sea of blue and green ones demonstrating their commitments to disability inclusion and Purple Tuesday. This acted as a great conversation starter to raise awareness of their participation in the global movement.
An information reception was hosted by the team at Standard Chartered offices on Purple Tuesday, educating attendees about Purple Tuesday's significance and the bank's partnership with the movement. Delegates actively engaged and participated in a panel discussion, contributing to the exchange of insights, and reinforcing the commitment to disability inclusion in Malaysia.
Germany Supported by Rehavista, Germany’s first Founding Partner a series of awareness-raising sessions took place on Purple Tuesday, introducing the movement to businesses in Berlin, signing up 30 organisations to participate in the movement, making over 50 commitments to improve accessibility over the next 12 months. This marks a crucial stride in building a more inclusive and accessible business landscape in the country.
USA Purple Tuesday was again celebrated in Minnesota at St Cloud State University with students showing their support for the movement by learning some basic ASL (American Sign Language) from fellow Deaf students. The team at Fraser, Minnesota's premier provider of care for intellectual and developmental disabilities, autism and mental health issues celebrated with residents and staff.
For the first time, Purple Tuesday was being recognised in New York with colleagues at Valley Bank participating in an Accessible Communications event facilitated by Purple Tuesday USA Associate and ASL teacher, Jen Quigley. Everyone practiced some common phrases in ASL to better welcome and support customers who are Deaf in their branches. A team of Purple Tuesday supporters and Ambassadors had a packed day of awareness-raising meetings sharing the movement’s ambitions with businesses and individuals across New York and New Jersey. Excitingly, over 25 organisations have committed to participating in the movement in 2024 and making improvements to their own accessibility.
The team at Fraser, Minnesota's premier provider of care for intellectual and developmental disabilities, autism and mental health issues celebrating with their team and beneficiaries.